You can share your Meta Pixel with other people in your business. To share your Pixel, it must be owned by a Meta Business Manager.
There are 2 ways to grant someone access to your Pixel. A Business Manager admin can add them to the Pixel, or to the ad account associated with the Pixel. Only the Business Manager that owns the Pixel can share it with other Business Managers, which can then assign it to ad accounts within it.
If you want to view or edit a Pixel you don't have access to, you can request access to the associated ad account.
Note: You can't add conversion Pixels to Business Manager, and they're no longer available for ad creation.
Before you begin
You must be an admin in the Business Manager.
Add the person you want to share your Pixel with to your Business Manager. Learn how to add people to your Business Manager.
Connect a Meta Pixel to a Business Manager.
If you create your Pixel from your ad account and your ad account isn’t owned by a Business Manager, a Business Manager needs to claim ownership of your ad account. Learn how to add ad accounts in Business Manager.
If you create your Pixel in Events Manager from your Business Account, or if you create your Pixel in Business Manager, your Pixel is already connected to a Business Manager. Learn how to tell if you're in your ad account or Business Account.
Note: Business Account roles are gradually changing. Instead of roles, we will describe people’s access or the tasks they perform. For instance, Everything will replace Business admin, Basic will replace Employee, and Apps and integrations will replace Developer. The access itself will remain the same. Learn more about updates to Business Account roles.
Add people to your Meta Pixel
Steps to add people to your Pixel:
Go to Business Settings.
Below Data Sources, click Pixels.
Select the Pixel that you'd like to add someone to.
Click Add People.
Select the people and the tasks you want to assign.
Click Assign.
Note: Apple has announced changes with iOS 14 that impact how we receive and process conversion events from business tools like the Pixel. To address these changes, we will request permission through Apple's AppTrackingTransparency framework to measure conversion events occurring on iOS 14 devices. As more people opt out of tracking on iOS 14 devices, ads personalization and performance reporting will be limited for both app and web conversion events.
When you create an ad set you can choose only one of the 8 designated conversion events to optimize for.
Domain verification establishes which Business Manager account has the authority to configure and prioritize the 8 available conversion events for a given domain. You can still optimize for events outside of the 8 prioritized events, but your ads won’t deliver to people who are opted out of tracking in their Facebook or Instagram apps on an iOS 14.5 or later device. Learn more about using events outside of your 8 prioritized events for ad optimization.
Visit the Facebook developer site for instructions on how to verify your domains.