Short answer:
You do NOT need Facebook Business Manager to use UpHex—but it’s highly recommended for organization, security, and getting support.
🏢 Start With: Facebook Business Manager (Recommended)
While optional, Facebook Business Manager is the best way to manage your ads with UpHex.
Why Use Business Manager?
Keeps all assets (Pages, Ad Accounts) in one place
Makes sharing access with teams or clients easier
Protects your Business Assets with FB, reduces account restrictions, etc.
Helps UpHex support you faster if there's an issue
👉 Create it here: business.facebook.com/settings
Just follow the prompts and add your Page and Ad Account.
✅ What You Must Have to Use UpHex
Even if you skip Business Manager, you must have:
1️⃣ Facebook Business Page
This is your public brand page where ads can link.
Used to display your business name and profile photo in ads
Must be a business Facebook page, not a personal Facebook page.
Tip: Make sure your Page is complete with a logo, bio, posts and contact info for trust.
2️⃣ Facebook Ad Account
This is where you create and pay for ads.
Created through Facebook Ads Manager
You’ll add billing details and choose your currency
💡 Best Practices for Using UpHex
Best Practice | Why it matters |
Use Business Manager | Keeps everything organized & secure |
Name assets clearly | Easier when managing multiple clients |
Assign proper roles | Give only the access people need |
Maximum Account Protection | Reduce FB Restrictions & Shutdowns |
🎯 Final Takeaway
Do You Need It? | Required for UpHex? |
Facebook Business Page | ✅ Yes |
Facebook Ad Account | ✅ Yes |
Business Manager | 🚫 No, but ✅ Strongly Recommended |
By setting up Business Manager from the start, you’ll build a smoother, safer workflow—especially as your account grows or you manage multiple brands through UpHex.